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I'm Not Buying Shopify Stock at These Levels

Parkev Tatevosian, CFAAug 28, 2026

Summary

Parkev provides an analysis of Shopify's recent financial performance, noting that revenue reached $3.6 billion with a 34% year-over-year increase. Parkev highlights that this growth represents a significant acceleration from previous years. The company has successfully transitioned back to an asset-light business model after divesting from its capital-intensive logistics and fulfillment segment, which has helped operating margins recover to a record 17.8%.

Parkev compares Shopify to Costco, describing it as a high-quality business that consistently commands a premium valuation. However, Parkev points out that the current forward price-to-earnings ratio of 61.6 is more than double the S&P 500 average. Parkev mentions that a forward P/E closer to 50 would represent a more comfortable entry point for investors. Additionally, Parkev's updated discounted cash flow model yields a fair value of $69, which is significantly lower than the current market price of $151.

SHOP: Parkev notes that the company is generating a strong free cash flow margin of 18% and has a massive total addressable market in online commerce. While Parkev acknowledges the company's leadership in 'agent to commerce' and its appeal to merchants, the stock's valuation remains the primary concern. Parkev concludes that because the stock looks overvalued on both a P/E and DCF basis, it does not offer enough upside to be considered a top pick, resulting in a reiterated hold rating.

Mentioned Stocks

SHOP
Sentiment: HOLD

Reasoning: Parkev notes that Shopify is a high-quality, premium business with 34% revenue growth and improving 17.8% operating margins. However, Parkev argues the stock is overvalued, trading at a forward P/E of 61.6 while he would prefer an entry point around a P/E of 50. Furthermore, Parkev calculated a fair value of $69 using a discounted cash flow model, which is well below the current market price of $151. Consequently, Parkev reiterates a hold rating as there is limited upside for new capital.

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